Brief: Califia Farms, co-founded in 2010 by Greg Steltenpohl and Sun Pacific, is one of the fastest growing natural beverages companies in the United States. The corporate mission is to bring delicious and responsible nourishment to consumers through California-grown fruits and nuts. 

As Califia's portfolio continued to expand from; cold brew coffee to almond milk they saw the next product offering in the plant-based yogurt segment. Though small, this sector had been growing at 40% year over year, and primed for incremental growth over the next 3 years.

The project was to create packaging for a single serve non-dairy yogurt beverage that is true to Califia’s rich history. The packaging should clearly communicate benefits of gut health, probiotic cultures, plant-based, non-dairy, and low sugar. The design should focus on minimalism as seen in our Nitro Cold Brew Coffee and highlight the "10 Billion Probiotic Cultures."

Role:

Freelance Designer

Responsibilities:

Concept Development, Art Direction, Packaging Design

Agency:

Califia Farms 

Brief: Califia Farms, co-founded in 2010 by Greg Steltenpohl and Sun Pacific, is one of the fastest growing natural beverages companies in the United States. The corporate mission is to bring delicious and responsible nourishment to consumers through California-grown fruits and nuts. 

As Califia's portfolio continued to expand from; cold brew coffee to almond milk they saw the next product offering in the plant-based yogurt segment. Though small, this sector had been growing at 40% year over year, and primed for incremental growth over the next 3 years.

The project was to create packaging for a single serve non-dairy yogurt beverage that is true to Califia’s rich history. The packaging should clearly communicate benefits of gut health, probiotic cultures, plant-based, non-dairy, and low sugar. The design should focus on minimalism as seen in our Nitro Cold Brew Coffee and highlight the "10 Billion Probiotic Cultures."

Role:

Freelance Designer

Responsibilities:

Concept Development, Art Direction, Packaging

Design

Agency:

Califia Farms 

Brief: Califia Farms, co-founded in 2010 by Greg Steltenpohl and Sun Pacific, is one of the fastest growing natural beverages companies in the United States. The corporate mission is to bring delicious and responsible nourishment to consumers through California-grown fruits and nuts. 

As Califia's portfolio continued to expand from; cold brew coffee to almond milk they saw the next product offering in the plant-based yogurt segment. Though small, this sector had been growing at 40% year over year, and primed for incremental growth over the next 3 years.

The project was to create packaging for a single serve non-dairy yogurt beverage that is true to Califia’s rich history. The packaging should clearly communicate benefits of gut health, probiotic cultures, plant-based, non-dairy, and low sugar. The design should focus on minimalism as seen in our Nitro Cold Brew Coffee and highlight the "10 Billion Probiotic Cultures."

 
Role:
Freelance Designer

Responsibilities:
Concept Development, Art Direction, Packaging Design

Agency:
Califia Farms